Fri, Jan 16, 2009
Ah, the perfect way to send you off for the weekend, ToyCyte style. We love when toys infiltrate all aspects of popular culture and here’s some sweet proof: DC shoes and UNKL have partnered up to create this limited edition glow-in-the-dark SUG figure and sneaker set. There will be only 450 DC x UNKL Double Labelâ„¢ Graph and SUG packs (SRP $260) produced. These will be released next Friday, January 23rd from 6-9PM at 5&A Dime during the AGENDA tradeshow in San Diego.
According to legend, when DC decided to re-launch the Graph shoe, SUG wanted to be a part of it. Since the collab, SUG has become a big skateboarder, in fact at 7 foot 7, he may be the biggest skater on the planet. He is now cruising around his native Iceland rocking the only skate shoe he owns: a size 26 DC Graph.
I posted a pic of my last DC shoes, the Kaws kicks, here. As you can see, they need to be retired. With DC’s newest pair–green, black, GID and a toy–what’s not to love?

January 16th, 2009 at 1:55 pm
damn these are so awesome. I wish you could get the SUG without the shoe. anybody want to split em?….
January 16th, 2009 at 3:41 pm
ok,
1. you had kaws DC shoes and you wore them? you might as well have burned $100 bills
2. i need a SUG so badly, and a SUG with a pair of DCs is ridiculous
January 16th, 2009 at 4:22 pm
I wear my KAWS DC kicks with my Damien Hirst Levis. That’s just how I roll. OK, I don’t really have Damien Hirst Levis. In my defense, when the shoes came out, they didn’t seem particularly “limited.”
January 16th, 2009 at 4:41 pm
lol….
January 17th, 2009 at 1:14 pm
You can buy the toy and the shoes separately but we haven’t been told what they are going to retail for.